To be the leading Motor Dealer in Premium Brand Market
To grow the brand and acquire customer loyalty through quality service, excellent customer experience and competitive value proposition
Indera Motors Sdn Bhd is wholly owned by Yang Amat Mulia Pengiran Indera Setia Diraja Sahibul Karib Pengiran Anak Idris and was established in 1997 as the sole retailer and distributor of the premium British iconic automotive brands, Jaguar and Land Rover in Brunei Darussalam.
Indera Motors acquired the Jaguar Franchise in June 2012 from Jaguar Land Rover Ltd, United Kingdom and the initial operation started with the opening of Jaguar Service Centre at BN Complex in Bunut.
The Land Rover franchise was later acquired on 14th March 2013 and subsequently the retail operation started in July 2013 at its own facilities at Lambak Kanan Industrial Area, Berakas.
Land Rover Discovery Sport launched at Empire Theatre, Jerudong.
Jaguar F-PACE launched at Radisson Hotel.
Range Rover Velar launched at Radisson Hotel, and Approved Programme launched. The Art of Performance Tour and Land Rover Experience Tour launched at Jalan Sultan Omar Ali Saifuddien.
Jaguar E-PACE launched at Indera Samudra Grand Hall, Empire Hotel and Country Club.
Range Rover Evoque launched at Radisson Hotel. Hosted Jaguar Land Rover Ladies’ Night at The Garden’s Veranda, Rimba in collaboration with Laneige Brunei.
Indera Motors relocated to its new premises at Beribi Industrial Park, showroom which covers 55,520 square feet of facility. The facility includes a Service Centre, convenient Drive-in Service facility, Parts Store and Reception and two beautiful and relaxing Showrooms with Barista including Jaguar Land Rover Branded Goods shop plus all the conveniences to entertain customers while waiting for their cars to be serviced.
Co-sponsored “Walk, Run and Cycle” in conjunction with World Cancer Day 2020 to raise cancer awareness at Taman Haji Sir Muda Omar ‘Ali Saifuddien.
Awarded Retailer of the Year Asia Pacific 2019/20 by Jaguar Land Rover Limited, Asia Pacific achieving a milestone in customer service, marketing and sales.
New Defender launched at Beribi Showroom in an online broadcast with 11 other countries in Asia.
Range Rover Fifty, Jaguar F-PACE SVR and new F-TYPE launched at Beribi Showroom
Participated in Brunei’s first Electric Vehicle Showcase, Brunei EV, and showcased Jaguar Land Rover’s electric global vision.
Partnered with Persatuan Kereta Tahan Lasak (PKTLB) to deliver necessities to socioeconimically challenged families in Sukang and Long Mayan.
Partnered with Persatuan Kereta Tahan Lasak to hold Land Rover Defender Charity Drive to Benutan, Tutong.
Reached a milestone of 1000 Jaguar Land Rover units sold since the start of operations.